Closing Sale - All items are now Buy One, Get One Free. Closing Sale - All items are now Buy One, Get One free.

    About Us

    Our mission is to empower every human being to flourish.

    Our values are at the heart of everything we do

    Our values are at the heart of everything we do

    Our values are authenticity, belonging, and curiosity (our ABC's).

    We started with products

    We started with products

    Founders Ann Tham, Danielle Lumetta, and Natasha Wong found each other in between life's ups and downs. After sharing their stories of workaholism, heartbreak, and anxiety, which showed up as burnout, depression, and shingles, they realized their individual challenges were not unique. United in their desire to break patterns, they found power in East meets West practices and felt a responsibility to share.

    And expanded into content

    And expanded into content

    We provide personalized mental fitness coaching for employees to prevent burnout and build mental strength.

    We are an Asian-American, female-founded mental well-being platform on a mission to empower every human being to flourish. We've been featured in over 20 major publications including Forbes, Goop, and SELF and have worked with leading organizations including Ralph Lauren, Outdoor Voices, and Parachute.

    Empowering others is our "why"

    Empowering others is our "why"

    From the beginning and to this day, proactively managing their mental well-being is something our founders prioritize every day.

    They deeply believe everyone is worthy of being their best self and hope Before Noon can serve as a community and bridge to living your most authentic life.